Image: Select Access is a targeted sales force solution leveraging an existing infrastructure for Rx, seasonal, otc and pulse pharmaceutical brands

Select Cast: Informational Podcasts from Select Access

Select-Cast Logo Select Access is using podcasts and downloadable mp3 audio files to communicate better with our customers on their terms. Whether you want to download or listen to an audio segment on expanding the reach of your brands from this web site while you're in the office, or prefer to subscribe to the podcast feed so you can take it with you and listen in the car, on the train or at 30,000 feet in a plane, we want to give you the choice.

To listen to a single segment (assuming your computer system supports playing .mp3 files), click the (( Listen )) link for the segment. If you have podcasting software and would like to subscribe to the feed so this and future podcasts are automatically delivered to your computer or portable player device, click the graphic below and you'll be taken to the subscription page. You may also right-click the (( Listen )) link and download the audio file to your PC for later listening or manually transferring to a portable device that supports the playing of MP3 files.

Select Cast Podcasts

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Segment	Description	Duration	Options
Effective Sales Promotion of Established Brands	The Select Access model is the perfect fit for many established brands. Two case studies to demonstrate the application of the Select Access model for established brands.	02:06	(( Listen ))

Market-Responsive Promotion of Seasonal/Pulse Brands	A Select Access team can be deployed on a temporary basis as a "pulse" to increase share-of-voice in response to a competitive threat, or to provide a needed push for seasonal products. It's unique model, designed for flexibility, means sales representatives can be in the field making calls for your brand in 4 weeks or less.	01:32	(( Listen ))

Primary Care Reach for Specialty Brands	Many specialty brands could realize an incremental revenue stream from a primary care sales force. The Select Access model provides the primary care reach needed by specialty brands at a leveraged price point.	01:46	(( Listen ))

An Important Tool to Promote Ethical OTC Brands	A Select Access team is a cost-effective option to increase physician recommendations for products consumers can buy over-the-counter, particularly when a product would not otherwise have the resources for a dedicated team. Select Access can be an ideal solution for Rx-to-OTC swtiches, new indications for ethical OTC brands and managed care recommendations of ethical OTC products for first line of treatment.	01:36	(( Listen ))

A Dedicated or Leveraged Sales Resource: Which is More Appropriate?	If you could get the budget, would you always be better off with a dedicated sales team? A surprising answer.	01:26	(( Listen ))

Build Your Own Select Access Team	If there are many products in your portfolio that fit the Select Access model, you could have a Select Access team custom-built for your brands, merging the benefits of a dedicated team with those of a leveraged sales resource.	01:14	(( Listen ))