National Sales Impact for Specialty Brands

Select Access makes it cost-effective for specialty brands to expand into primary care and pediatrics markets.

Select Access is the ideal solution for specialty brands that want to realize an incremental revenue stream from a primary care sales force calling on primary care and pediatrics offices. Because these audiences are extremely broad, the challenge is to field a large sales team with the national reach required to impact sales.

Select Access provides the promotional reach specialty brands need to win in the primary care and pediatrics marketplaces, including these features:

• Targeted sales force solution leveraging an existing infrastructure
• Cost-effective SOV in 375 sales territories covering 22,000 high-writing zip codes nationwide
• Experienced, qualified sales representatives
• High percentage of primary details
• Leveraged price structure

Proven results for specialty brands

For a leading eye-care product, Select Access increased market share 250%, driving it from 1.85% to 4.2% in 5 months. Based on this success, the client expanded the team to reach another 1800 practices, and assigned two additional products to Select Access.

For more information about how Select Access improves brand performance and ROI for seasonal brands, please see our case studies.

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